Online shopping is growing so fast that the global online shopping market size is predicted to hit 4 trillion this year. The United States alone, is expected to have 300 million online shoppers by 2023. That’s 91% of the entire country’s population.
Consumers spent $211.5 billion online during the second quarter of this year. An increase of 31.8% from the previous quarter, bringing e-commerce sales of $160.3 billion, an increase of 2.4% from the fourth quarter of 2019.
Unsurprisingly, major retailers like Amazon, Walmart and Target have benefited from the rapid shift to e-commerce during the pandemic. Both Amazon and Walmart reported massive bumps in e-commerce sales in the last quarter, while Target, saw a spike in digital sales in the first quarter.